E-Commerce Group Project Guidelines

Total Score: 20 points
 Deliverables:
1) Your E-Commerce Business Proposal using Microsoft PowerPoint.
2) Website - you have to "zip or compress entire website" for submitting all the files in the website.

1st part: E-Commerce Proposal

 - Proposal Examples: ex 1, ex 2, & ex 3
 You are required to establish your own E-Commerce business. You must try to find a business that is very suitable for the Internet based online business. Some of the businesses such as "Auto Repair" are not really qualified for the online business. Your group must develop a proposal of E-Commerce business using Microsoft PowerPoint (see examples on the class website). Only one proposal by each group should be submitted. That is, ONLY one of group members is required to turn in the proposal. Your group proposal slide must include a cover page showing the title of proposal, class title, class time, group name or number, group member’s name in alphabetical order, and your E-commerce website address (again, see the example on the class website!). If you do not include a cover page, you will be penalized. Submit your proposal slides thru the Blackboard submission link. Examples from previous classes are available on our class web page. Grading for this project is based on the quality of the proposal. In order to receive full credit, you must keep in mind that your proposal must be well organized, logical, accurate, and specific.  

Your proposal MUST include following guidelines:

·        Company name (i.e., Amazon, Inc., Ebay, Inc, esystems21, Inc…)

·        Company Internet addressb by one of the free web hosting services such as www.wix.com

·        Industry analysis using 5 Competitive Forces Model (see ch 1 or Google it for detail)

  1. Make sure that your industry analysis using the is accurate and thorough 5 Competitive Forces Model

  2. Try to find and analyze existing competitors

·        Company’s mission  

·        Business description

ü      What you will be selling? Products, Services, or Both?

ü      Is it Business to Business, Business to Consumer, or both?

ü      Where you will be located and why?  Will locate the business on a major Internet backbone such as San Jose or other big cities? – if not – please explain why.

ü      What will be your major source of revenue? - If the site sells products and services, the revenue stream is observable and is considered “straight forward”.  If the revenue is produced in another manner, the revenue stream must be clearly presented.  It is assumed the web site is a “pro-profit” entity.

ü      How will you attain distribution?  

ü      How can you make sure that your company exists? If no one knows your web site exists, your company can be put of business sooner or later.

ü      What will be your competitive advantage? – cost leadership, differentiation, focus, or something else

·        E-Commerce Business process diagram (see the last slide of E-Student PowerPoint as an example)

 

2nd part: E-Commerce Website Development
 - Web Design Guidelines

The second part of EC group project is about development of a website based on your proposal using of the free web hosting services as www.wix.com. Please make sure to use ONLY FREE features. You will be able to build and publish your E-Commerce website using ONLY FREE FEATURES! 

 

The following each essential web page (individually, not on same page) MUST be include in your EC website: