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CSUB names new Vice President for University Advancement
July 16, 2012David Melendez, Assistant Vice President for Advancement at Chapman University, has been named as CSU Bakersfield's new Vice President for University Advancement. Melendez replaces CSUB's Provost and Vice President for Academic Affairs who has also served as Vice President for University Advancement on an interim basis since June 2011. Melendez's appointment will begin on August 20, 2012.
As a member of the President's Cabinet, Melendez will have direct responsibility for CSUB's fundraising efforts, alumni relations, university events, and community and governmental relations. He also will serve as the executive director of the CSUB Foundation.
Melendez brings 30 years of experience in fund development and nonprofit leadership, including 12 years in higher education as a development director at UCLA, CSU Northridge, and Chapman University. His past nonprofit leadership roles include executive director of CASA of Los Angeles and executive director of the public television station KCET in Los Angeles.
At Chapman University, where he has worked since April 2010, he has been responsible for six University Advancement departments that have exceeded fundraising goals for two consecutive years, raising nearly $7.5 million annually in unrestricted support, scholarship funds and planned giving.
"I am very pleased about David's appointment as our new Vice President for University Advancement," said Dr. Horace Mitchell, CSUB President. "With his years of higher education experience, he brings a wealth of knowledge to the position. He is very much a listener, is community-oriented, and will make sure that we are assisting potential donors in achieving the goals they want to achieve for our community through CSUB."
Melendez holds a bachelor of science in accounting from Loyola Marymount University in Los Angeles. He served as an Entrepreneur Institute Fellow at the UCLA Anderson School of Management in 2009-10.
He looks forward to bringing what he calls a "social entrepreneurial" approach to engaging university supporters, similar to what he has forged at Chapman University. One such example is a parent volunteer group, which increased the university's reach to the parents of students.
"At CSUB, we have a unique opportunity to build a model program in higher education that can meet the needs of students, faculty, alumni, parents, and the greater community through innovative philanthropic partnerships," Melendez said. "I look forward to working with the leadership of the university and with the stakeholders of Bakersfield and Kern County to further advance the mission of CSUB of quality education, exemplary research, and service to the community."
Community members who served on the search committee and met Melendez during candidate interviews anticipate his positive leadership and partnership within the community and local industry.
"California State University, Bakersfield is one of our community's best and valued assets for sustaining and growing our local economy," said Morgan Clayton, president of Tel-Tec, Inc. and the 2011-12 chairman of the CSUB Foundation Board. "David Melendez brings a master plan of ideas that will develop and connect our students, parents, faculty, alumni and business communities to take us to the next level of growth and success at CSUB. I am truly looking forward to all of us getting engaged and developing in David's master plan."
"As an alumnus, I recognize the impact our university has on our region's economy and quality of life," said Sheryl Chalupa, a CSUB Foundation board member, past president of the CSUB Alumni Association board, and president and CEO of Goodwill Industries of South Central California. "I found David to have an inviting personality that puts people at ease. He keenly recognizes the need for a strong connection between the university and the broad base of alumni in our community."