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California State University, Bakersfield
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Economic Roles of Small Businesses
The Focus Group Process in Community Planning
The Joy of Marketing Innovation: Finding Your Labor of Love
Exactly Who is a Certified Public Accountant?
The Return on Human Capital Investment
Open Space Planning: Improving Citizen Understanding
Data Driven Decision Making in Human Resource Management
Preparing a Voter Opinion and Behavior Study
Rules for Business Models
Marketing Plans in Public Service Agencies
Increased Business Valuation Based upon Patents
Protecting Your Organization Against Fraud
Asset Based Community Planning
The United States Census and Community Planning
Information Security: A New Managerial Concern
The Anatomy of Market Scan: Simplifying Strategic Economic Data
Complete the Circle of Marketing Channels Planning
Preparing Vision, Mission, and Value Statements
It's the Values, Stupid!
Ethics and Public Service
Using Information Technologies for Competitive Advantage
Online Advertising May Need a Different Kind of KISS
A New Year: Two HR Resolutions
The Benefits and Costs of Teamwork
Preparing Program Objectives in Business and Government
Take Time to Plan
Isn’t Green Your Favorite Color Too?
Succession Planning: A Key to Maintaining Organizational Viability
Strategic Planning in Government and Business
Financial Security in Uncertain Economic Times
The Essence of Employee Behavior
Everyone is Doing It!
Economics and Ethics: A Tale of Mutual Dependence
Virtues, Ethics, and Introductory Economics Course
Who is "Swimming" in Your Applicant Pool?
Leadership for the Common Good
Public Relations for the Small Business
Stamina for Entrepreneurs
Creating A Quality Work Life: A Decision Making Tool
Keys to Success in Business