The primary purpose of the Communications Program is to prepare students to be sophisticated in their knowledge of organization in and use of the media, as they prepare for careers as communications professionals. The curriculum stresses knowledge of communications processes, an expected proficiency in writing and practice, and awareness of professional responsibilities, knowledge of ethical practices, and acquaintance with the laws that govern the use of the mass media. Further, the curriculum addresses the relationships between media and the societies they seek to serve viewed from regional, national, and international perspectives.
Program DescriptionThe Department of Communications offers the Bachelor of Arts in Communications (66 units). The program presents a combination of theoretical knowledge, practice and analytical skills oriented to the recognition and solution of communication problems as they occur in their various forms and within diverse contexts and media.
Students completing a major in Communications have the opportunity to apply what they have learned in related activity and production courses as well as internships. They may concentrate their study in one of three areas of emphasis (Journalism, Public Relations, and Digital Media), with a requirement for general familiarity in the other two areas. The general emphasis of this program is upon breadth and flexibility in preparation for a diversity of career opportunities.
The department offers a minor in Communications and a certificate in each Communications Concentration: Public Relations, Journalism, and Digital Media.