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School of Business and Public Administration
Business Administration
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Mission |
Outcomes |
Assessment |
Faculty |
Student Work |
Program Learning Goals and Objectives
KNOWLEDGE
| Goal I:
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Students should possess a solid
understanding of basic principles of all functional
areas of business.
|
| Objective 1: |
Students should have a basic
understanding of the vocabulary, principles, concepts
and basic analytical tools of accounting.
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| Objective 2: |
Students should have a
basic understanding of the vocabulary, principles,
concepts and basic analytical tools of finance.
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| Objective 3: |
Students should have a
basic understanding of the vocabulary, principles,
concepts and basic analytical tools of marketing.
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| Objective 4: |
Students should have a
basic understanding of the vocabulary, principles,
concepts and basic analytical tools of management. |
| Goal II:
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Students will have an understanding of the forces that influence
a firm’s profitability.
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| Objective 1: |
Students will understand how
environmental forces (e.g., political, legal, social,
technological, domestic economy, global economy) and
competition influence a firm’s success.
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| Objective 2: |
Students will understand
the basics of consumer behavior and markets.
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| Objective 3: |
Students will understand
how employees behave within organizations.
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| Objective 4: |
Students will understand
the basics of cost control and cost relationship to a
firm’s profits. |
| Goal III:
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Students will understand the basics of operating a firm in an
effective and efficient manner.
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| Objective 1: |
Students should have a basic
understanding of the vocabulary, principles, concepts
and basic analytical tools of operations management.
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| Objective 2: |
Students should have a
basic understanding of the vocabulary, principles,
concepts and basic analytical tools of TQM.
|
| Objective 3: |
Students should have a
basic understanding of the process of change and how to
effectively produce and manage change within an
organization. |
SKILLS
| Goal IV:
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Students will be able to think critically and analyze problems
using models and frameworks.
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| Objective 1: |
Students will demonstrate an
understanding of the decision-making process and be able
to follow appropriate steps.
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| Objective 2: |
Students will be able to
collect and organize data from primary and secondary
sources.
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| Objective 3: |
Students will be able to
understand and analyze quantitative data.
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| Objective 4: |
Students will be able to
critically analyze a situation and recommend
alternatives based upon established criteria. |
| Goal V:
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Students will be able to effectively use technology to
accomplish required business tasks.
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| Objective 1: |
Students will demonstrate proficiency
with word-processing tools.
|
| Objective 2: |
Students will demonstrate
proficiency with spreadsheet and database management.
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| Objective 3: |
Students will demonstrate
proficiency with presentation tools.
|
| Objective 4: |
Students will be able to
use library, Internet and other search tools to discover
and evaluate information. |
| Goal VI:
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Students will be able to communicate effectively, both orally
and in writing.
|
| Objective 1: |
Students will be able to individually
write a concise, effective memo.
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| Objective 2: |
Students will be able to
write a concise, informative report with an appropriate
executive summary.
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| Objective 3: |
Students will be able to
write a thorough and effective case analysis.
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| Objective 4: |
Students will be able to
make an effective informative presentation.
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| Objective 5: |
Students will be able to
make an effective persuasive presentation. |
| Goal VII:
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Students will demonstrate an ability to work well with others
and in groups/teams.
|
| Objective 1: |
Students will contribute to an
effective group/team and produce high-quality outputs in
a group/team environment.
|
| Objective 2: |
Students will demonstrate
understanding and empathy for other group and class
members. |
| Goal VIII:
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Students will be able to work independently.
|
| Objective 1: |
Students will be able to conceive and
implement a project working independently.
|
| Objective 2: |
Students will demonstrate
time management skills. |
VALUES
| Goal IX:
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Students will value diversity.
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| Objective 1: |
Students will demonstrate tolerance for
human diversity.
|
| Objective 2: |
Students will be able to
interact effectively in diverse groups and with
individuals from diverse backgrounds. |
| Goal X:
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Students will develop a well-conceived ethical framework to
guide decision-making and behavior.
|
| Objective 1: |
Students will be able to articulate a
personal framework for guiding their decision-making.
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| Objective 2: |
Students will be able to
apply ethical models to organizational situations
involving ethics and social responsibility. |
| Goal XI:
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Students will demonstrate a tolerance for change and a
commitment to lifelong learning.
|
| Objective 1: |
Students will appreciate the need to
constantly update their knowledge and skills and be
aware of strategies for maintaining currency in their
chosen fields. |
| Goal XII:
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Students will develop a stakeholders approach to business.
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| Objective 1: |
Students will appreciate the importance
of ALL stakeholders (e.g., customers, employees, owners,
creditors, regulatory bodies) in any business endeavor. |
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